Pubilc relations strategies

The effectiveness of PR activities depends on their planning. In order to be able to execute a PR strategy properly, we have to know how the PR techniques and tools utilised by us are received, and to what extent the use of particular steps changes the attitude of the target group towards our organisation.

We provide professionally prepared PR strategies, covering, among others:

• an analysis of the initial state (SWOT)
• conclusions from the analysis and a recommendation for the Customer
• a statement of the goals and tasks
• an analysis of target groups
• a preparation of a plan of operations including the tools necessary for the execution of goals
• statement of the campaign budget
• evaluation of campaign results.